In May 2010, Cooper Tire, a global tire replacement specialist, recently announced that it will continue to accelerate the development of new products in the world to meet the ever-evolving and newer market demands in the world. In order to ensure the smooth development of new products, the company will focus on strengthening investment in global technology and R&D resources.
At present, Cooper Tire will significantly increase its technical staffing for the three major technology R&D centers in the world. A total of nearly 40 R&D personnel will be newly added, including 25 new engineers and scientists from the North American Technology R&D Center in Findlay, Ohio, and 12 new engineers from the European Technology R&D Center in Melksham, UK At the same time, it added 13 engineers and scientists for the Asia Pacific Technology R&D Center established in Shanghai, China in 2008.
Cooper Tire Factory
The Asia-Pacific R&D center that has been established within less than two years has achieved remarkable success. It is reported that Cooper Tire will officially launch an off-road tire in July this year. This cross-country tire is the Cooper Tire Asia-Pacific R&D center according to the Chinese road conditions, The result of climate research and development is the first achievement of the Asia-Pacific R&D center.
“In order to implement our strategy for the introduction of new products that are accelerating growth, we insist on strengthening the strength of Cooper's R&D team by increasing the input of technical human resources in each company's branch area.†said Chuck Yurkovich, Vice President of Global Technology at Cooper: “ Finding good technicians and getting them to work quickly will play a crucial role in the speed of our new product development in the next 3-5 years."
It is reported that in terms of product design, Cooper tires will add new engineers to carry out new research and development work for high-performance passenger tires, light truck tires, SUV off-road vehicles and business truck tires; in product testing and production, will be for the raw materials development department The Tire Testing Laboratory and other departments will add new researchers. At the same time, Cooper will also add a test driver to the Cooper-platinum test track near San Antonio, Texas.
Cooper Tire hopes to recruit new engineers, scientists and R&D personnel to meet its need to enhance its product line and broaden its overall technological capabilities. In the rapidly growing market environment for the continued renewal of products, Cooper adheres to the philosophy of technological innovation and product excellence in order to continuously meet the various needs of consumers.
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